BBC

BBC

The Head of Internal Communications at the BBC needed to complement an existing employee survey with some additional questions about internal comms in the corporation. We worked with him to produce a slick, bespoke survey process, allowing for longitudinal measurement of key topics, whilst also giving the BBC the opportunity to ask ‘hot topic’ questions on any subject that arose. This flexible approach allowed the management to rapidly obtain feedback on the issues of the day. Responses were collated over a six month period and reported back to the BBC Executive Board.

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